Joe Fresh

“Fresh” Finds: Joe Fresh Beauty Arrives at Shoppers Drug Mart!

Joe Fresh

I am excited and grateful to have been invited to attend a preview of the new Joe Fresh Beauty collection last week (available at Shoppers Drug Mart and Pharmaprix stores now!).  There were yummy treats, fancy drinks, gorgeous flowers, and lots of amazing new beauty products to test out.  The collection is seriously impressive, with products that will take you from a day at the office, to a night out on the town, without breaking the bank (products range from just $8.00 to $18.00).  The brand even has a signature “Five Minute Face” routine that’s simple, effective, and will enhance your natural beauty.

So let’s be real, as a beauty lover I wanted everything I saw at the preview.  There were so many innovative, fun products, and I’d love to tell you about all of them.  But, for this post I thought I’d highlight my top 3 must-haves from the new collection (plus a few extra honorable mentions!), alongside some pictures from the event. Products are shown above in order of discussion below.  Let’s get started!

1.Joe Fresh Highlighter Powder $8.00

I was drawn to this product right away (let’s just say it was love at first swatch).  This highlighting powder is a rich, velvety consistency with impressive colour payoff.  Available in two colours: Champagne (pink-toned) and Luster (gold-toned), simply apply to your cheek or brow bones with your fingers or a brush for an instant, gorgeous glow.  I also love that it can double as an eyeshadow!  And, while we’re on the topic of highlighting, I can’t help but talk about my love of the new Joe Fresh Illuminating Primer (shown to the left of the Highlighting Powders in the picture below).  At just $16.00, these primers are a gorgeous, light reflecting formula that hides imperfections and creates a glowing canvas for your makeup. Choose from “Pure Glow” or “Champagne”; you can even use it on your body as well!

Joe Fresh 5

Joe Fresh 6

2.Joe Fresh Lip Crème $12.00

Well known-fact: I’m a lip-product junkie.  The bolder the hue, the better.  These Lip Crèmes are beautifully pigmented and long-lasting, and come in 6 different shades.  With the colour payoff of a lipstick, and the application of a lipgloss, these fun hybrids help condition your lips while providing a medium-shine finish.  And, if you’re someone who prefers a more natural look and wear for your lip products, be sure to check out the Long Wear Lip Veils: lighter weight and sheerer than the Lip Crèmes with a natural looking finish.

Joe Fresh 3

3.Joe Fresh Precision Liquid Eyeliner $8.00

I use a liquid liner nearly every single day, changing up the style to match my mood: feeling fancy? Winged, obviously! What I love about this liner is it’s unique triangular shape, allowing it to sit perfectly and steadily in your hand.  At just $8.00, this liner is an incredible value for money.  It produces a rich, pigmented black line without needing to tug or pull on your lids.  It’s also water resistant, formaldehyde free, and paraben free.  And, while we’re on the topic of eyes, I also recommend checking out the Joe Fresh Tinted Brow Fix ($12.00): a wax-based cream that makes grooming and filling in your brows as easy as the swipe of a wand!

What will you try from the Joe Fresh Beauty collection?  Let me know in the comments below!

Advertisements

How I Style: Statement Necklaces

Statement Necklace

It’s no secret that statement necklaces are a wardrobe staple of mine.  T-shirts, dresses, sweatshirts: necklines just look that much better with a gorgeous, sparkly piece around them.  What I also love about a good statement necklace, is its versatility: work, date night or a lazy Sunday, there’s one for every possible occasion.

Enter the stunner featured in the pictures below, from Cards and Presents in Toronto (check them out on Facebook, Instagram, and Twitter).  I highly recommend this necklace: it is of great quality and has a strong lobster-clasp closure.  This beauty (in my favourite colour) retails for $20.00 Cdn +tax, and can be purchased in-person at Cards and Presents’ location in Toronto (245 Queen Street West; you can’t miss the pink storefront!).  Or, you can purchase it from their new online store, which launched October 1st (don’t you just love being able to shop in your yoga pants?!).  Use code “CANSHIP” for free shipping within Canada until November 15th!

Check out the different ways I like to wear this necklace below, and visit me on Instagram at  @elyse270 to see some additional pics.  Let’s get started!

1. Work

Feel like it just takes too much effort to stumble out of bed and get ready for work most mornings?  You can sleep in, put your hair in a ponytail, pop on a sparkly necklace, and you’re insta-glam. Problem solved.  Pair it with dress pants and a simple tee, and you’re good to go.

Outfit featured below:

Pants, Joe Fresh

Top, Gap

Shoes, Sears Canada

Sunglasses, Ray-Ban Aviators (featured throughout post)

Lipstick, The Body Shop Colour Crush in #205 (featured throughout post)

Nail Polish, Formula X in “X Heart Rouge” (featured throughout post)

 DSC_0127DSC_0128

2. Weekend

When it comes to the weekend, I’m all about keeping my outfit simple and comfy.  I also love the idea of pairing a statement necklace with these comfier clothes; it makes you feel a little more put-together in your leggings or flowy maxi skirt.

Outfit featured below:

Skirt, Old Navy

Top, Joe Fresh

Belt, Danier

Shoes, Payless

DSC_0151DSC_0154

 3. A Night Out

To me, date night or a night out on the town is a fun event, and so I think your outfit should follow suit.  Now is the time to wear all the things you can’t wear to work on a daily basis: leggings, tighter fitting clothing, or denim.  It’s also the perfect opportunity to throw on a glitzy piece of statement jewelry, and hit the town!

Outfit featured below:

Leggings, Mark by Avon

Top, Bluenotes

Jacket, American Eagle

Shoes, Nine West

 DSC_0203DSC_0200